Privacy policy
Last updated: 01 December 2025
1) Who We Are
Controller: British Acoustic Technology Ltd (BAT).
Contact: info@bataudio.com.
This Policy explains how we collect, use, share, and protect personal data when you visit our website, make an enquiry, or purchase products.
2) Scope
This Policy applies to our website, contact forms, newsletter sign-ups, and customer support. If you access third-party services (e.g., payment gateways), their policies apply.
3) Data We Collect
Information you provide:
- Contact details (name, email, phone, company, job title)
- Shipping/billing address, VAT/tax details
- Enquiry details, project requirements, support messages
- Account credentials (if you create an account)
- Marketing preferences and consent
Information we collect automatically:
- Device/usage data (IP, browser, OS, pages viewed, time on page)
- Cookies and similar technologies (see Cookies section)
Information from third parties:
- Payment processors (payment status, limited transaction metadata)
- Installers/integrators (installation status, support tickets)
- Analytics/marketing platforms (aggregated metrics, campaign attribution)
4) Purposes & Legal Bases
We process data for:
- Providing products and services (contract)
- Responding to enquiries and support (legitimate interests/contract)
- Account creation and authentication (contract)
- Payment and fraud prevention (legal obligation/legitimate interests)
- Website performance and analytics (legitimate interests; consent where required)
- Marketing communications (consent; you can withdraw anytime)
- Legal compliance and record-keeping (legal obligation)
5) Cookies & Similar Technologies
We use functional cookies (site operation), analytics cookies (usage metrics), and, where applicable, marketing cookies (ad performance).
Where required, we obtain consent via a cookie banner. You can change preferences at any time via [Cookie Preferences link] and through your browser settings. Blocking some cookies may impact site performance.
6) Sharing Your Data
We share personal data with:
- Service providers/processors (hosting, analytics, payment, logistics, CRM, email, installers) bound by confidentiality and data-processing terms
- Professional advisors (legal, tax, auditors)
- Authorities where required by law
We do not sell personal data.
7) International Transfers
Your data may be transferred outside your country (e.g., EU/UK/US). Where required, we use appropriate safeguards such as Standard Contractual Clauses or equivalent measures.
8) Data Retention
We keep personal data only as long as necessary for the purposes above:
- Enquiries/support: typically 24 months after last contact
- Orders and finance records: 7–10 years (legal/tax)
- Marketing data: until you withdraw consent or we delete inactive records
We may retain minimal logs or suppression records to honour opt-outs.
9) Security
We use administrative, technical, and physical measures to protect personal data (e.g., access controls, encryption in transit, least-privilege, regular backups). No system is 100% secure.
10) Your Rights
Subject to local law (including EU/UK GDPR where applicable), you may have rights to:
- Access and obtain a copy of your data
- Request rectification or erasure
- Object to or restrict processing
- Data portability
- Withdraw consent (e.g., marketing) at any time
To exercise rights, contact [privacy@email]. We may need to verify your identity.
11) Children’s Privacy
Our site is not intended for children under 16. We do not knowingly collect data from children. If you believe a child provided data, contact us to delete it.
12) Third-Party Sites
Our site may link to third-party websites or services. We are not responsible for their practices; review their privacy policies.
13) Changes to This Policy
We may update this Policy. Material changes will be posted with a new “Last updated” date.
14) Contact Us
Questions or requests: info@bataudio.com